This is the outfit that the salesperson will wear when you pick up your Blue Oval off-roader.
We are still getting information about the SUV’s upcoming launch. The 2021 Ford Bronco is not yet revealed. A participant in the Bronco6G.com forum, who is apparently a Ford dealer employee, revealed the launch apparel that salespeople will wear and the dealers staff will wear when it arrives on the showroom floor.
Ford is trying to create an outdoory, functional aesthetic for its new Bronco and Bronco Sports. Marmot and Stormtech provide the button-down shirts and pullover sweaters as well as the insulated vests and pullover sweaters. Each item is branded with the new Bronco logo, which features a familiar bucking horse symbol and modern “BRONCO” script. Branded apparel falls under the “athleisure” category. Each item features a slim fit and rugged, cool styling. The outerwear and shirts are monochromatic, urbane in color, while the cotton-twill snapback cap is tan.
ChrispyKC posted screen shots of the apparel ordering guide to the forum. He later suggested that the company may offer some of these items to customers after dealers have had the chance to order them. If this is the case, the apparel would be sold via Ford’s accessory website or individual dealer parts department.
The new Bronco logo is already appearing in Amazon’s official store. There are cufflinks and a T-shirt as well as apparel that is dedicated to the BroncoR race truck. Ford also sells merchandise for the Bronco R, classic Bronco and other products, but the Bronco R stuff is currently MIA.
Branded apparel and accessories can cause division among car enthusiasts. Some people love to wear their passions on the sleeve, while others prefer to keep it low-key and avoid branded shirts and hats for Sunday night cruise-ins.