Audi prepared a Super Bowl XLVI TV commercial in 2012 featuring the Audi S7 with its LED technology. This is the fifth consecutive year.
Audi prepared a Super Bowl XLVI TV commercial in 2012 featuring the Audi S7 with its LED technology.
Audi has withheld details about the story theme but the 60 second spot will be shown in the first quarter. The game kicks off February 5th.
An Audi is unmistakeable with LED lights. Scott Keogh is Audi of America’s Chief Marketing Officer. LED lights were first introduced almost ten years ago. They have made Audi recognizable and have been a key feature of Audi’s personality ever since,” he said. “Like our LEDs this year, the Super Bowl spot will be unmistakably Audi,” said Scott Keogh, Chief Marketing Officer, Audi of America.
The new A7 Sportback five-door sedan produces 420 HP (309kW / 414bhp), and 406 lbft (550 Nm). The 5,500 Kelvin full LED headlights provide the closest reproduction of daylight. The new lighting technology has many benefits. It requires less eye strain, uses 50 percent less power and draws less from the alternator. This in turn lowers the engine’s load.
Venables Bell & Partners, based in San Francisco, created the television commercial advertisement.