This is a large sum for a VIN001 Bronco.
What price would you pay for a Ford Bronco. It is well-known that some dealers mark up the MSRP of the returning nameplate. Many are not. However, it is possible to argue that some patrons will pay an additional premium for a Bronco.
Then there’s this: A very first sixth-generation Ford Bronco 2-door sells at Barrett-Jackson Scottsdale in Arizona for $1,075,000 It’s seven digits for Broncos, but it isn’t surprising, considering the popularity of VIN 001 models at auctions.
As you can see, the entire hammer price will go to a charity. 100 percent of this money will go to Outward Bound and the National Forest Foundation, both part Ford’s new Bronco wild fund mission to connect people with the outdoors.
Two-door Bronco VIN001 is a fully loaded First Edition model with the exclusive Lightning Blue paint. The interior features a pair of Navy Pier leather-trimmed seats and a 2.7-liter EcoBoost engine. It is connected to a 10-speed manual transmission.
“We raised millions of dollars through the sales of nine charity vehicles. This included a record number VIN 001s and the first ever production models offered at auction. We are grateful to the partners at Cadillac Chevrolet Dodge Ford Ford, Ford, Ford, and GMC for choosing to use the Barrett-Jackson stage to give collectors the chance to own a piece in history while also benefiting critical organizations. Craig Jackson, Chairman and CEO of Barrett-Jackson, said that he is inspired by their dedication to helping those in greatest need.
We didn’t disclose the name of the winner bidder in the press release. However, we will update this story if it ever happens.