Rolls-Royce All The Things!
Rolls-Royce Crossover
This rendering shows the Cullinan, Rolls-Royce’s SUV-focused vehicle. It features a smaller sibling and a coupe-like rear. The vehicle would serve a similar purpose to the Phantom and Ghost sedans, which offer two sizes for customers who are more luxury-focused.
Rolls-Royce SUV
The Rolls-Royce Cullinan is an SUV that the brand has added to its portfolio. However, it’s not something that you would want to take on the trails at Moab, or to serious overlanding expeditions. This rendering shows such a rugged machine, with the wheel-exposing bumper of a Jeep Wrangler at the front and large fenders to match.
Wealthy adventurers might feel more comfortable taking their super-posh SUV out into the wild because they have a shorter overhang and are able to use thicker rubber.
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Rolls-Royce Pickup Truck
Luxury pickups, at least in the United States of America, are a significant part of the truck market. There are entries such as the Ford F-150 Limited and Ram 1500 Limited. Rolls-Royce’s Cullinan’s engineering is complete and they could immediately enter this lucrative segment.
However, the first people who arrive at Home Depot’s garden section and begin to load the Rolls pickup’s bed of dirt and mulch with their bags might be confused.
Rolls-Royce Minivan
Minivans are in trouble right now, as crossovers have taken over the market’s role of being the best way to transport a family. Rolls-Royce may be able revive interest in these vehicles through the creation of one.
The Rolls minivan’s large interior space would make it easy for Prince William to arrive at Buckingham Palace along with Prince George, Princess Charlotte and Prince Louis.
Rolls-Royce Semi
Semi truck driving is hard work that requires constant concentration. Although a Rolls-Royce big rig would not reduce that workload, the people behind this tractor trailer would still be able enjoy luxurious luxury with elements such as real wood trim and only the finest leather hides.
Rolls-Royce Hatchback
We cannot imagine the dire consequences for Rolls-Royce’s business and that of parent BMW if they had to build a five-door, compact hatchback. This render shows that even in dire times, a small Rolls-Royce might still be able to withstand the storm.
Rolls-Royce Classic Sports Car
Rolls-Royce places a high value on luxury and not sportiness. What if Rolls-Royce saw the success of cars that combine performance and opulence in late 70s and early 80s, like the R107 Mercedes-Benz SL-Class and Jaguar XJ-S, and decided it was time to get competitive?
This is what such a vehicle might have looked like. The design is reminiscent of a late-production Jaguar E-Type, but it has an angular body and less emphasis on the classic Jag’s curves. This layout doesn’t work well for this era. Perhaps the company was right to not try to enter this market back then.
Rolls-Royce Flying Car
The Rolls-Royce section responsible for building automobiles and the one that assembles airplane engines used to be part of the same company. In 1973, the two companies parted ways.
This illustration shows what could happen if both the aeronautics and automotive parts of Rolls-Royce merged their talents. The ultimate luxury would be a flying car that offers a comfortable ride without worrying about traffic.
Rolls-Royce Batmobile
Bruce Wayne rides in style so why wouldn’t Batman? The new Batmobile has elements from the 1989 animated movie, as well as a slimmer version of the Rolls-Royce grille. Even the hood ornament is crystal Spirit of Ecstasy. The Dark Knight may be spending the evening fighting crime but that doesn’t mean that he should not feel comfortable. The tip of the jet engine can be seen peeking out of the back. It would make sense for this ride also to use one Rolls’ turbines.
Rolls-Royce was a luxury car manufacturer that has been focusing on one segment of the luxury market, the coupes and convertibles. However, the launch of the Cullinan SUV shows the brand’s willingness and ability to explore new segments.
The Compare the Market team created these renderings to show the potential roll-Royce expansion into virtually every segment of the vehicle market, including a minivan, semi truck and compact hatchback. The artists reworked the brand’s iconic styling cues to create these amazing automobiles.
These slides were ordered in the order that Rolls-Royce would build this vehicle. Things get more complicated as you go on because it is impossible to choose between a Rolls flying vehicle and a Batmobile. Look at the slides to see these luxury vehicles.