Although the price may seem high, most of it is paid for accessories that are installed by dealers.
The twelfth generation Toyota Corolla can now be built online. By ticking all options boxes, you get a sedan for $32,530. This includes the $930 destination fees. This price is somewhat misleading as a large portion of it is due to dealer-installed accessories. The sedan would cost $28,940 without the accessories.
The 2020 Corolla starts from $20,430 (after destinations) for the base L trim. Even entry-level models include driver assistance technology such as pre-collision warning and automatic braking, automatic high beams, lane departure warning, lane keep assist, lane departure warning, and lane-departure warning. All other models come with an 8.0 inch unit. The screen on the lowest grade model has a 7.0-inch display.
The XSE is the most expensive model in the range, starting at $25,450. The XSE and SE are equipped with a 2.0-liter four cylinder that produces 169 horsepower (126kilowatts) as well as 151 pound feet (205 Newton-meters). Other grades receive a 1.8-liter four cylinder producing 139 hp (104.1 kW) or 126 lb-ft (171Nm). The configurator shows only the LE trim hybrid, while the electrified powertrain generates a total of 120 hp (90kW).
There are seven exterior colors available for the XSE. Six of these are available at no cost, while Blizzard pearl white adds $395. Black upholstery is the only option with this icy exterior color, but there are other options that offer a blue option.
For $2,165, the XLE/XSE connector package is the only extra offered by Ford. This package includes an updated stereo and LED running lights in bumper, moonroof, chrome trim along lower section of windows, as well as adaptive front lighting.
There are 27 accessories that can be installed by dealers. These accessories include standard items such as wheel locks, floor mats, or body protection. There are also performance upgrades. Toyota’s aftermarket division claims that the TRD intake costs $425 and boosts horsepower. A TRD air filter is available for $79, and a TRD oil filter is available for $13.