Bentley Design Boss: BMW i3 Customer Thinks The Car Is Unattractive

Bentley Design Boss: BMW i3 Customer Thinks The Car Is Unattractive

Stefan Sielaff is proud of BMW’s i3 but doesn’t believe that people who own it are buying it for their looks.

The unveiling of the concept by BMW at the 2011 Frankfurt Motor Show took almost everyone by surprise. This quirky electric city car has a unique design that is unlike any other BMW. It kept much of its styling as a showcar when it was made into a production model. The funky hatchback looks great in 2020, even though it is now a production model. However, there are some people who don’t like the vehicle’s appearance.

In an interview with Autocar, Bentley’s design director Stefan Sielaff stated that although he admires BMW’s design for the i3, those who actually buy one may not find it beautiful.

“If we take a look at theTaycan It’s still a Porsche. Tesla isn’t deliberately dramatic if you take a look at them. While I admire BMW’s design of the i3, customers tell me that it is ugly.


These are bold claims from a company promising its own electric vehicle will be “brave”. Crewe is certainly coming up with something unique for their zero emission model after seeing the fully electric EXP 100 GT concept last summer. It will take a while as Adrian Hallmark, head honcho, previously stated that battery technology isn’t yet ready for a silent Bentley. This means it may not arrive until the middle of the next decade.

 

The BMW i3 isn’t leaving the market anytime soon. It was launched in 2013, and it’s an unconventional EV. The BMW i8 plug in hybrid sports car will be scrapped next month. However, a spokesperson for the company stated that the electric runabout will continue to be produced until 2024 .

 

The i3 with its range-extending 2-cylinder gasoline engine is still available in the United States, but it’s possible that its days are numbered. Jan Freimann, BMW’s manager of connected e-mobility, stated to Green Car Reports that the i3 REx had “no future” as battery technology is constantly evolving. This renders the i3’s motorbike engine obsolete. This version has been withdrawn by BMW in Europe.