This is more expensive, but it offers more content.
Cadillac feels lost. The luxury brand, which has been in decline for the past year, declared it would cut CT6 from its lineup due to sedans being bad, increased CT6-V pricing, led GM’s efforts to develop electric vehicles, extended CT6-V production by six months, rejigged its V-Series brand downmarket, and will announce new V-Series CT4 sedans and CT5 sedans. Cedar Point would love to be on that rollercoaster ride. All these ups and downs have led to Cadillac raising the prices of the CT6 model year 2020.
According to Autos Direct Cadillac is reducing trims and engines but not the price. Three trim options will be offered by the brand, instead of seven: Premium Luxury, Luxury, and Platinum. The CT6’s turbocharged 2.0 and 3.0-liter turbocharged engine are gone, leaving only the 3.6-liter V6 or twin-turbocharged V8. Cadillac offers more content than the other trims, but all three get a price increase.
Cadillac has included the Driver Awareness & Convenience package, which adds blind spot monitoring, automatic emergency braking and forward collision alert to the entry-level 2020 CT6 luxury. This makes the 2020 CT6 Luxury $3,500 more costly than the previous model. The entry-level CT6 Luxury is $8,500 more costly than the 2019 model. The 2020 model will be available for purchase starting at $59,990.
Premium Luxury trim experiences the largest price increase – $11,900. It will go from $63,590 in 2019 to $754,490 in 2020. Cadillac adds a lot of new content to the Premium Luxury trim, making it $2,500 less than a similar-equipped 2019 model. The Premium Luxury trim includes Super Cruise, the Rear Seat Package and the Comfort & Technology Package. The Rear Seat package adds quad-zone climate control and dual USB ports to the rear seats. Other options include a reconfigurable 12.0-inch instrument cluster, rear camera mirror, and automatic ventilated front seat.
The CT6 Platinum will be available with the twin-turbo, 4.2-liter Blackwing, V8 engine. It will cost $700 more than the CT6 Platinum. That brings it to $97.490. Cadillac will no longer offer the $700 Platinum-grade 20-inch wheels in 2019 – it is now an option.
Cadillac’s decision to reshuffle the CT6 makes good sense as a sedan that has uncertain future. Manufacturing should be cheaper because there are fewer options. GM will decide what to do about the CT6 and Cadillac’s future. Cadillac may not make the CT6 available for much longer, but it is still doing everything in its power to provide customers with the best value possible, even though it might be more expensive than last year.