Concours d’Lemons visited GM Headquarters in honor of the ultimate unloved.
We are in difficult times, friends. We are surrounded by conflict and protests from viruses to political factions and climate debate to Marvel-versus DC gang fights. A noisy protest was held outside GM’s headquarters at Detroit’s Renaissance Center this weekend. An angry mob of car-crazy individuals gathered to demand GM executives resurrect the once-dead Saturn brand. It was fake.
We use to refer to, because technically it happened. Fox 2 Detroit reports that there were hundreds of people from all over the country in the crowd. Many carried handwritten signs and there were interviews with people sharing Saturn stories. The group was not in town to protest Saturn’s revival. These were actually members and supporters of the infamous Concours d’Lemons which hosted one their bizarre car events for strange and unloved cars in the Motor City. One of the cars at the show was a Saturn without its plastic body panels.\
The Lemons crowd was apparently on a tour of Detroit’s finer points, with a stop at Ren Cen to support Saturn. Jalopnik had the inside scoop, explaining that the idea was a last-minute one the night before. People created signs and called the local media to report on a Saturn protest at GM Headquarters. Although it sounds like a great topic for a Detroit-based news team, if you look at the signs in the video, you will see that protest wasn’t all up-and-down.
We can’t fault news outlets for reporting on the news. They were informed that a protest would be held at GM headquarters. They showed up to report it and found out that there were many people demanding the revival of Saturn. It is absurd that anyone would think it was legitimate. Jalopnik claims that one person told reporters that it was a fake demonstration, but that the message didn’t connect.
Saturn has been extinguished and there are no rumors of it returning. We give an A for our pseudo protest. However, we are unsure that the suitors in the tower will be able to reach their hearts by demanding “cheap junkies again”. That’s likely the point.