Salon Prive London was graced by the rare Prancing Horse.
Ferrari’s expansion of its product line has been criticized by many. This was despite the fact that it is trying to attract more customers at the expense of exclusivity. This perception is fueled by Maranello’s imminent arrival of the Purosangue. It will be Maranello’s first venture into the SUV market. The Italian stallion is still able to create truly extraordinary machines, and even has his own line of models called Icona.
These cars combine retro cues and modern technology for a high price. The Daytona SP3 joins the Icona stable, becoming the brand’s most aerodynamic car. It follows the Monza SP1 (and SP2 speedsters). The 812 Competizione-powered car was first unveiled at the Ferrari Finali Mondiali in November 2021. It was then finished in Rosso Magma and presented at Salon Prive London.
Ferrari already sold 599 of the 599 cars it had planned to produce before the world premiere at the end last year. This shows that limited-run models remain highly sought-after and it is easy to see why. The $2.25 million Daytona SP3 pays homage to the great race cars of the past, but gives them a futuristic look.
This V12 supercar with a mid-engined V12 engine is stunning. It can reach 62 mph (100 km/h), from a standstill, in 2.86 seconds. This is the Ferrari’s most powerful ICE-powered ICE car ever built. It’s no surprise that all Ferrari owners bought them. It was the same with limited models. To be able to own what will be a collector car, you would have to be invited by the company.
Although it is difficult to see how Ferrari will top the Daytona with the eventual SP4, it is certain that they are a brand capable of doing so. The SP3 is not just another 812 Competizione, as they look completely different. It’s even better that there is still a V12 in these times of downsizing.
It is possible to imagine a future where the old-fashioned combustion engine is banned from public roads. However, wealthy buyers will still be willing to pay a small fortune for gasoline-powered cars that are only allowed to race on the tracks. Hydrogen-fueled ICEs may catch on but that’s another story.