Ford Introduces Sculpture in China that Teases Future Design Language

Ford Introduces Sculpture in China that Teases Future Design Language

Are those fins on either side?

Ford’s 2020 China has a sculpture which previews its future design language. This look is called “Progressive Energy in Strength” by Ford.

The sculpture shows a vehicle with a profile that taper to the back. The muscular front end would look great on a new Mustang. The long hood leads to the sleek, cockpit-like interior. The teardrop-shaped hood creates the flowing line that forms the roof and leads to rear.

The fin-like design along the rear flank is a fascinating feature. It evokes cars from the 1950s and 1960s, where large fins were a prominent styling element. Ford may be trying to revive some of this style.

Ford Introduces Sculpture in China that Teases Future Design Language

In October, the Ford China Design Center will be open. It will feature Chinese designs with the goal of putting the “Progressive Energy and Strength” look into production.

Ford will also use 2020 Auto China to introduce the Mustang MachE for that market. Anning Chen, president and CEO of Ford Greater China, stated that every Mustang is a reflection of Ford’s innovative spirit. The Mustang Mach-E will be a dark horse on China’s high-end electric vehicle market.

Ford showcases its Sync+ infotainment system, which is specifically designed for China at this show. It supports over-the-air updates and vehicle-to-infrastructure communication.

In addition, the company is showing off the future by previewing its connectivity and cellular vehicle-to-everything technology. Road testing is underway for the innovation with the goal to reduce road congestion and improve traffic efficiency. In China, the first vehicles equipped with this feature will be available for purchase in 2021.