Merriam-Webster defines coupe to be “a two-door automobile that often seats only two people.”
Lincoln made an announcement earlier this year about its commitment to cars. However, it didn’t specify how long. An alleged announcement that the Continental would receive suicide doors was part of the luxury brand’s promise. This was just before Ford announced that it would shift from cars towards crossovers and SUVs. It also puts the MKZ, which was rumored to be in danger last year, and the future of the Continental. The loss of the two sedans will open Lincoln’s line-up to a variety of crossovers and variants, such as this Lincoln Aviator coupe.
It makes sense to create new body styles using existing products if Lincoln wants to reach a wide range of customers quickly. Mercedes offers a few examples. This rendering gives the Aviator, an otherwise unassuming vehicle, a sportier look. This rendering gives a glimpse at what such an automobile could look like, if the company chooses to diversify its vehicle portfolio.
This rendering gives the SUV an updated greenhouse with a sloped windshield and low-slung roof. The tailgate blends in the rear fascia, above the taillights. Although the design isn’t bad, it is a taste that many people could live without. The Aviator’s roofline is similar to the Mercedes GLC Coupe. This luxury vehicle is also luxurious.
The automaker will look at new products for customers if Lincoln decides to discontinue the MKZ or Continental. This seems likely, considering the state of sedan sales here in the U.S. Mercedes’ GLE coupe and are popular because people love them. It makes otherwise boring crossovers stand out and says, “I’m functional but sporty.” The Lincoln Aviator Coupe tries to replicate that feeling.
Although this rendering doesn’t prove that the automaker will ever produce such a product, it is a good indication. If Lincoln wants to expand its product line, an Aviator Coupe would be a great way to do so. Lincoln may build a few Continentals with suicide doors for a small number of customers, but they won’t buy them unless Lincoln makes them.