Rolls-Royce Cullinan shines in new bespoke color options

The Colors of Cullinan Collection includes eight custom colors.

Customization is a key component of a RollsRoyce vehicle. You have hundreds of options to customize everything, from the wood grain on your dash to the interior to the exterior. Buyers can now choose the most flattering shade for their Cullinan SUV, and this is more than ever before.

Today Rolls-Royce will reveal four Cullinans from customers destined for the USA, each wearing a bold new custom paint job. The “Colors of Cullinan Collection” includes four new colors. These include shades such as Bright Red, Paradiso Blue and Dark Olive. In the near future, four additional custom Cullinans will be wearing Peacock Blue and Bright Green as well as Forge Yellow and Plum.

Rolls-Royce Cullinan shines in new bespoke color options

Each of these eight colors were developed by Rolls-Royce at its Goodwood headquarters. The company claims that the colors were originally created by designers, but they never went to the public. The company now offers expanded options for paint in addition to the 44,000 colors it claims it already has in its working palette.

Will Vetter, Product Manager at Rolls-Royce America, stated that “We wanted our clients to be inspired by colors that were developed through the Rolls-Royce Bespoke Design Department but have not seen the light of the day through this limited-run Bespoke Collection.”

Although the company does not say how much these paints will cost future customers, we bet they would ask for quite a bit more than the Cullinan’s $330,000 base price. Cullinan customers will be able now to purchase a Cullinan in any color (including these eight new colors) or to collaborate with the company to make their own.